Long noodles = Long Life

Client: Cyrus Ichiza, Head Chef at Jade Rabbit (formerly Ichiza Kitchen), has captivated the taste buds of many with his innovative and delectable vegan creations in Portland since 2016.

Logo | Menu | Promotional Material | Website

New Space, New Look.

Rebranding, Digital Illustration, Promotional Marketing

I always love collaborating with Cyrus on his delicious endeavors! In this case they wanted a Rebranding to fit their new space (at the Emerald room). Tasked with crafting a fresh aesthetic for this culinary haven, we embarked on a creative exploration inspired by the nostalgia of old Hong Kong advertisement styles seamlessly blended with the opulence of Art Deco. (Logo, Door decals, Website, Flyers, Menu).

The design transformation extended beyond the physical space, permeating the digital realm with a revamped website that mirrors the restaurant's newfound identity. Door decals proudly display this fusion of cultures, inviting patrons into a world where tradition meets contemporary flair.

This ongoing project is a testament to the power of design in elevating not just the visual aesthetics but also the entire dining experience. As we continue to unfold this culinary tapestry, Chef Cyrus's Jade Rabbit stands poised to enchant patrons with a feast for the senses, both gastronomically and visually.